Aakriti Rawat
PR & Communication Lead, Monika Alcobev Limited
Whiskey enthusiasts, rejoice! Proximo Spirits and
Monika Alcobev Limited have unveiled the highly
anticipated Bushmills Global Travel Retail (GTR)
Exclusive Range, now available at duty-free stores
in Hyderabad, Delhi, and Mumbai. Specially
curated for global travelers to explore, this
premium collection features three distinguished
single malt Irish whiskies, each crafted with
exceptional expertise and heritage. Get ready to
elevate your whiskey experience with Bushmills
10 Year Old, Bushmills 15 Year Old, and Bushmills
21 Year Old—plus two additional expressions
arriving soon.
A Taste of Excellence: With an alcohol by volume (ABV) of 46%, each whiskey in the Bushmills GTR Exclusive Range promises a unique and captivating tasting experience:
A Taste of Excellence: With an alcohol by volume (ABV) of 46%, each whiskey in the Bushmills GTR Exclusive Range promises a unique and captivating tasting experience:
Bushmills 10 Year Old (YO): Matured in
bourbon and sherry casks, then finished in
Oloroso sherry butts from Paez-Morilla
Bodega, Spain. Expect a rich, aromatic profile
that’s both smooth and flavorful.
Bushmills 15 Year Old (YO): A rare blend aged in first-fill and second-fill American oak ex-bourbon casks. The result? A bold character shaped by the rugged Antrim coast of Northern Ireland.
Bushmills 21 Year Old (YO): Aged for 18 years in bourbon and Oloroso sherry casks, then finished for three years in first-fill Marsala casks. This complex whiskey delivers luxurious depth with layers of rich flavor.
Whiskey lovers can look forward to two more exclusive expressions arriving soon: Bushmills Black Bush 80/20 GTR Exclusive and Bushmills 12 Year Old GTR Exclusive. Stay tuned for these exciting additions!
Bushmills 15 Year Old (YO): A rare blend aged in first-fill and second-fill American oak ex-bourbon casks. The result? A bold character shaped by the rugged Antrim coast of Northern Ireland.
Bushmills 21 Year Old (YO): Aged for 18 years in bourbon and Oloroso sherry casks, then finished for three years in first-fill Marsala casks. This complex whiskey delivers luxurious depth with layers of rich flavor.
Whiskey lovers can look forward to two more exclusive expressions arriving soon: Bushmills Black Bush 80/20 GTR Exclusive and Bushmills 12 Year Old GTR Exclusive. Stay tuned for these exciting additions!
Elevating Global Travel Retail Experiences
This launch represents a key milestone in bringing world-class spirits to Indian consumers. Roy Summers, Head of Global Travel Retail at Proximo Spirits, shared his excitement: “We are delighted to launch Bushmills across Global Travel Retail in India, collaborating with Monika Alcobev and and GMR Hyderabad Airport Duty Free. Our exclusive travel retail range is designed for whiskey explorers, enthusiasts, and those seeking premium gifts. We’re thrilled to bring the heritage of Bushmills to these vibrant airport locations.”
Kunal Patel, Managing Director & CEO of Monika Alcobev Limited, echoed this enthusiasm: “We are proud to introduce the exceptional Bushmills Irish Whiskies range to our customers. This launch reflects our commitment to delivering #OnlyTheBest premium experiences and showcasing the finest international brands in the Indian market.”
This launch represents a key milestone in bringing world-class spirits to Indian consumers. Roy Summers, Head of Global Travel Retail at Proximo Spirits, shared his excitement: “We are delighted to launch Bushmills across Global Travel Retail in India, collaborating with Monika Alcobev and and GMR Hyderabad Airport Duty Free. Our exclusive travel retail range is designed for whiskey explorers, enthusiasts, and those seeking premium gifts. We’re thrilled to bring the heritage of Bushmills to these vibrant airport locations.”
Kunal Patel, Managing Director & CEO of Monika Alcobev Limited, echoed this enthusiasm: “We are proud to introduce the exceptional Bushmills Irish Whiskies range to our customers. This launch reflects our commitment to delivering #OnlyTheBest premium experiences and showcasing the finest international brands in the Indian market.”
About the Brands Behind the Launch
Proximo Spirits is a global leader in crafting innovative spirits, with a portfolio that includes Jose Cuervo, 1800 Tequila, The Kraken Black Spiced Rum, TINCUP American Whiskey, and more. Bushmills Irish Whiskey, the world’s oldest licensed distillery, stands out for its time-honored craftsmanship and unparalleled quality.
Proximo Spirits is a global leader in crafting innovative spirits, with a portfolio that includes Jose Cuervo, 1800 Tequila, The Kraken Black Spiced Rum, TINCUP American Whiskey, and more. Bushmills Irish Whiskey, the world’s oldest licensed distillery, stands out for its time-honored craftsmanship and unparalleled quality.
Monika Alcobev Limited
is a leading importer of
luxury alcohol brands in India and South Asia.
Founded in 2017, the company offers end-to-end
services for premium brands, ensuring seamless
importing, logistics, distribution, and marketing.
With over 100 brand labels, Monika Alcobev
connects global craftsmanship with local
demand, making premium spirits accessible to
Indian consumers.